Our new look

In case you haven’t noticed, Madison Opera is sporting a new look! After almost 25 years, we’ve decided to update our logo for the 50th anniversary season. Additionally, we’ve transformed our website into a much more user-friendly and attractive space. If you haven’t done so already, take a minute to explore. Perhaps the best new feature for our patrons is the option to order subscriptions online.

Back story

The icon of our new logo features a wave-like M inside a red O. The curves of the M are inspired by the ceiling in Overture Hall, our performance home, while the colors are retained from the logo’s previous incarnation. The new font is modern, elegant, and sleek, with a hint of Frank Lloyd Wright, who’s aesthetic (not to mention history) permeates Madison. 

Credit

Michael Martin Design created our new logo and designed our 2010-2011 season brochure. Makin’-Hey Communications developed our new website.

In the coming weeks and months, don’t be alarmed if our old logo still pops up now and then. This is a transitional time for us, as we conclude our 2009-10 season with Opera in the Park 2010 and begin promoting our exciting 50th anniversary season.

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